Product Manager, Neuroscience

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Purpose

Describe the primary goals, objectives or functions or outputs of this position.

Enrich the patient experience by working closely with In-Field Teams to deploy marketing initiatives, coordinating all activities related to marketing materials, and supporting other In-Field Teams’ related processes placing the patient at the center of any efforts and operating within AbbVie business code of conduct, policies and all applicable laws and regulations.

Responsibilities

List up to 10 main responsibilities for the job. Include information about the accountability and scope.

• Actively engage with multiple stakeholders in order to foster gathering of insights.
• Support implementation of Marketing-led initiatives including supporting coordination with partner agencies to deliver appropriate campaign content, logistic support for cycle and kick-off meetings, patient-focused solutions and multi-channel and digital campaigns.
• Share In-Field best practices, and support In Field Teams in their tactical executions in order to align In-Field Team activities
• Support marketing colleagues in the development of Marketing materials, in gathering information for forecasting, KPI monitoring and budget tracking as appropriate.
• Liaise with Commercial Excellence to execute market research and customer interviews to inform Brand Planning.

• Bachelor’s Degree or equivalent, marketing qualifications preferred.
• Sales or customer-facing experience and/or experience of working in other functions preferred.
• Understands the market, range of customer and stakeholder needs as well as issues related to the therapy area, the healthcare environment and evolving landscape.
• Knowledge of the pharmaceutical industry business, policies, and procedures.
• Ability to apply strong patient empathy and understandings of customer needs when developing tailored messages and materials.
• Knowledge of basic marketing skills and principles for conducting market research.
• Knowledge of basic marketing skills and principles for conducting market research.

Key Stakeholders 

Internal: Brand Team Leader, Brand Team members, In-Field Teams.
External: Patients, Healthcare Providers, Agencies, and other stakeholders as appropriate.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community.  Equal Opportunity Employer/Veterans/Disabled. 

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