Marketing Manager II – HCP Marketing, Parkinson’s Disease (TAVAPADON)

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. 

Location: Florham Park NJ or Lake County, IL

The Marketing Manager II, HCP will play a critical role in the launch of a new therapy for Parkinson’s Disease and reports to the Director, HCP Marketing. This person will lead the creation and execution of Now Approved content and all core in-office marketing materials for the field. This person will serve as the sales training liaison, develop and execute field communications, and be the launch meeting lead for TAVAPADON. In addition, the Marketing Manager II will work in partnership with multiple cross-functional stakeholders, such as: Medical Affairs, Regulatory, Market Analytics and Business Intelligence (MABI), Legal, Field Operations, Field Sales, Customer Engagement, and Business Services teams, serving as the source of brand knowledge and delivery excellence. This individual will be a strategic partner to our sales force working closely with our sales and sales training partners to establish highly effective materials and field communications. As a prominent member of the TAVAPADON Marketing Team, this person must demonstrate strong competency in communication, strategic thinking and analytical skills to successfully execute against the brand’s strategic plans. Strong collaboration with the Integrated Brand Team and Sales Leadership Teams is essential in this role.

Key Job Responsibilities

• Develop Now Approved/In-Office HCP marketing materials that pull through the brand strategy, including field aids, leave behinds and digital selling tools
• Serve as the training liaison and deliver exceptional field force communication and engagement activities demonstrating strong collaboration with sales partners
• Build expert disease state and brand knowledge to serve as the team’s expert on the competitive landscape
• Leads print management of all field materials
• Partner with medical, legal, and regulatory teams to review and approve promotional materials
• Partner with MABI to gain insights and deep understanding of our customers
• Support and participate in business and marketing plans development
• Develop robust working relationships with key customers (both internal and external) through exceptional communication and partnership practices
• Bring innovative opportunities to differentiate brand and education providers
• Support development, in close partnership with sales training, of a robust sales training plan for Launch & POA meetings throughout the year
• Collaborate and communicate with multiple agencies and external vendors to plan for, prioritize, and execute brand tactics while managing budget to plan
• Operate in compliance with all AbbVie internal policies (ethics, environmental health and safety, financial, human resources, and general business policies) and applicable external regulatory requirements

• BA/BS required; MBA preferred
• Minimum 5-7 years of pharmaceutical industry experience required, sales or marketing experience preferred
• At least 1–2 years product management experience in direct-to-physician marketing preferred
• Strong communication skills, both oral and written, with the ability to make effective presentations to internal and external customers, sales teams, and senior management
• Ability to work across multiple stakeholders
• Strong creative and conceptual thinking skills
• Strong interpersonal skills
• Financial/budgetary experience

This role can be hired as a Grade 18 or 19; candidate experience will determine grade.

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

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• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​

• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​

• This job is eligible to participate in our short-term incentive programs. ​

• This job is eligible to participate in our long-term incentive programs​

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Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law. ​

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

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