Brand Manager, Neuroscience

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn. 

PRIMARY FUNCTION/OBJECTIVE:

The Brand Manager, Neuroscience plays a pivotal role in shaping and driving the brand strategy for pharmaceutical products targeted at neurological disorders. This role involves collaborating closely with cross-functional teams, including research and development, sales, marketing, and medical affairs, to ensure a cohesive and impactful brand presence. You will be responsible for conducting market analysis, identifying key customer insights, and developing marketing campaigns that effectively communicate the value proposition for assigned products within the Parkinsons disease market. The Brand Manager will also monitor market trends, competitor activities, and patient feedback to adapt strategies promptly. By aligning marketing efforts with business objectives, the Brand Manager ensures the successful launch and sustained growth of assigned products, ultimately improving patient outcomes.

CORE JOB RESPONSIBILITIES

• Support the development and execution of the annual marketing plan, co-ordinate the successful implementation of tactics that support growth for assigned products within the Parkinsons disease market.
• Work with Area and Global teams to deliver key initiatives locally as well as report on Australian insights and performance.
• Material and product accessory management (Warehouse stock levels, re-stocking, re-approvals and withdrawals)
• Maintain a deep understanding of competitors, product ranges and promotional activities
• Effectively analyse customer insights, brand performance, market trends, & competitive response to inform strategic plan
• Management of promotional budget and project spend
• Manage external third- party vendors and meet all related internal procurement and compliance requirements
• Ensure all business activities comply with the relevant Acts, legal demands, including Medicines Australia, MTAA, consumer advertising codes and ethical standards.

Preferred Qualifications and Skills 

• Tertiary qualification in a science, business or management discipline or equivalent
• Previous experience in healthcare/marketing with strong performance record - launch experience will be advantageous 
• Demonstrated excellence in execution and experience in the strategic brand planning process
• Ability to build strong, cross-functional stakeholder relationships with internal stakeholders and 3rd party external vendors  
• Excellent analytical skills and ability to generate and synthesise insights from data analysis 
• Experience in product life cycle and budget management
• Fully conversant in Medicines Australia Code of Conduct

Let's create a more inclusive world together

AbbVie is dedicated to fostering an inclusive, flexible, and supportive workplace that values and respects every individual. We strongly believe that diverse perspectives are essential for achieving exceptional outcomes, and we actively encourage applications from individuals of all ages, nationalities, abilities, and cultures. We are committed to providing equal opportunities for all employees and ensuring a fair and inclusive recruitment process. If you have any specific requests or accessibility requirements, please inform us at the time of application (via anzhr@abbvie.com), and we will make the necessary adjustments to accommodate your needs.

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html 

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html

AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.

US & Puerto Rico only - to learn more, visit https://www.abbvie.com/join-us/equal-employment-opportunity-employer.html 

US & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:

https://www.abbvie.com/join-us/reasonable-accommodations.html