Associate Director, Brand Strategy & Integrated Solutions Marketing

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.

Purpose:

Represent the Brand Team by leading the integrated strategy development, tactics, and execution related to the complete HCP & patient product procurement & access journey. The product procurement & access journey includes value propositions, channel solutions, platform integration and payor field communications. Develops and articulates effective marketing strategies that are impactful, executable, easily communicated, and clinically/financially supported for areas of responsibility.

Responsibilities:

·       Build a strategic plan to help navigate the procurement & access complexities and changing competitive     environment for BOTOX® Tx

·       Package and streamline the various tactical procurement & access initiatives to a consolidated offer that helps to improve both the HCP and patient journey

·       Collaborate with Marketing Director(s), Patient Services, Market Access, and business leaders/stakeholders to build, manage and execute strategic marketing channel solutions that help achieve business objectives and goals across the product procurement & access process  

·       Drive and participate in business and marketing plans

·       Demonstrates and utilizes holistic understanding of financial planning, product channel distribution, market access, and buy & bill

·       Coordinate and align both internal & external partnerships that influence and impact the BOTOX® procurement & access process

·       Influence business leaders and effectively collaborate cross-functionally to deliver results

·       Develops and maintains a customer focus that includes effective working relationships with key KOL customers, sales leadership, and cross-functional stakeholders.

Significant Work Activities -Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day)

Qualifications:

·        Bachelor degree in a technical discipline field required; MBA or other advanced degree in social science, life sciences, or quantitative analysis or related area is desired.

·        Minimum 5+ years of professional industry experience, including at least 3+ years at a medium-to-large health care company

·        In-depth knowledge of pharma industry marketing, sales, business development, specialty pharmacy, hospital, and physician procurement & access channels with an established track record in managing industry-based marketing functions.

·        Proven marketing experience with increased proficiency in all marketing skills

·        Previous cross-franchise/cross-channel marketing experience preferred

·        Demonstrated ability to lead/influence stakeholders and manage budgets

·        Highly desired:   Buy & Bill Experience

·        Ability to travel 25 - 30%

Applicable only to applicants applying to a position in any location with pay disclosure requirements under state or local law: ​

• The compensation range described below is the range of possible base pay compensation that the Company believes in good faith it will pay for this role at the time of this posting based on the job grade for this position. Individual compensation paid within this range will depend on many factors including geographic location, and we may ultimately pay more or less than the posted range. This range may be modified in the future.​
• We offer a comprehensive package of benefits including paid time off (vacation, holidays, sick), medical/dental/vision insurance and 401(k) to eligible employees.​
• This job is eligible to participate in our short-term incentive programs. ​

• This job is eligible to participate in our long-term incentive programs. ​

Note: No amount of pay is considered to be wages or compensation until such amount is earned, vested, and determinable. The amount and availability of any bonus, commission, incentive, benefits, or any other form of compensation and benefits that are allocable to a particular employee remains in the Company's sole and absolute discretion unless and until paid and may be modified at the Company’s sole and absolute discretion, consistent with applicable law.

AbbVie is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion.  It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.