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About AbbVie

AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.

Business Intelligence Manager

Wavre, Belgium Req ID 2208377 Category Marketing Division AbbVie


AbbVie is one of the world's largest pharmaceutical companies. It specializes in innovative treatments in five key therapeutic areas. Immunology, oncology, neuroscience, virology, and eyecare. Thanks to the integration of Allergan, AbbVie is also active in aesthetic medicine. AbbVie is characterized by one ambition: to develop treatments that have a remarkable impact on patients' lives. AbbVie is also driven by a strong culture that focuses on ethics and excellence and the well-being of its employees. Interested in joining our world?

Job purpose & objectives:

  • Anticipate Brand Teams’ business needs to develop and implement a local business intelligence roadmap. Ensure that this roadmap sticks to 175 Integrated Brand Plan requirements.
  • Be gatekeeper of end-to-end market research process: lead vendors briefs sticking to our local OEC and regulatory policies, ensure close follow-up of fieldwork, ensure understanding of key findings towards BT, promote use of key insights when BT strategies are defined, ensure follow-up of these strategies impacts on brand performance. Key insights would be validated via both external and internal stakeholders’ interactions.
  • Extend the scope of our market research to new audiences: patients, pharmacists, politics, payers, etc. This broader scope will ensure holistic approach of our strategies.
  • Be key player of the “No Number Long Range Plan” approach: constantly analyzing key market trends impacting the pharmaceutical industry, customer, brand, market insights and discuss key recommendations with relevant internal stakeholders (Business Unit Manager, Brand Managers, Market Access, Gov. Affairs, Patient Relation Manager, Medical) to refine Affiliate strategies and ambitions.
  • Leverage competitive intelligence capability within the organization: collect key information, transforming gathered information into valuable insight for Brand Teams, closing the loop between Brand Teams and Infield Teams.
  • Leverage digital tools (google analytics, social media listening) as new ways to identify “end-users” insights related to our Company, Brands and services.

What would you do?

  • Develop a local business intelligence roadmap aligned with corporate strategies.
  • Identify and analyze key market trends impacting the pharmaceutical industry on short and long term.
  • Develop and communicate industry, customer, brand, market insights and propose key recommendations to the affiliate to refine brand strategies and objectives.
  • Challenge the Brand Team strategy by objective use of market data and implement innovative research techniques.
  • Coordinate central BI information library and identify opportunities to improve and simplify access to BI data & information.
  • Support brand teams in understanding and translating market intelligence & market research data.
  • Evaluate and negotiate new suppliers in collaboration with the Purchasing Manager to ensure maximum benefit for the business and minimum cost for the organization.
  • Oversee the development, implementation, and execution of customer excellence projects.
  • Collaborate with international market research & business intelligence colleagues by sharing best practices and combining or contributing to international projects.
  • Coordinate local and corporate market research projects

Your key competences:

  • Analytical Skills: ability to identify, structure and analyze complex data/customer insights leading to actionable recommendations
  • Business & commercial acumen
  • Anticipate
  • Set vision & strategy
  • Adaptation skills: ability to challenge, optimize ways of working and implement innovative solutions
  • Communication & Presentation Skills
  • Process improvement Skills
  • Problem solving ability
  • Project design & implementation
  • Organizing & Planning
  • Drive for results / priority setting


  • Master’s degree
  • Deep understanding of the healthcare environment and the pharmaceutical industry (ideally in a matrix environment)
  • Min 5 years of market research & business intelligence experience or similar experience (Brand Management, etc.)
  • Good understanding brand planning and quantitative & qualitative market research methodologies 
  • Experience in cross functional teams
  • Knowledge of cross-industries practices and new trends
  • Strong affinity with IT systems and digital development management
Travel: No
Job Type: Experienced
Schedule: Full-time

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