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AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.
Associate Brand Manager, Humira & Rinvoq RA
Seoul, South Korea Req ID 2200124 Category Marketing Division AbbVie- Actively engage with multiple stakeholders in order to foster gathering of insights.
- Support implementation of Marketing-led initiatives including supporting coordination with partner agencies to deliver appropriate campaign content, logistic support for cycle and kick-off meetings, patient-focused solutions and multi-channel and digital campaigns.
- Share In-Field best practices, and support In Field Teams in their tactical executions in order to align In-Field Team activities
- Support marketing colleagues in the development of Marketing materials, in gathering information for forecasting, KPI monitoring and budget tracking as appropriate.
- Liaise with Commercial Excellence to execute market research and customer interviews to inform Brand Planning.
- Bachelor’s Degree or equivalent, marketing qualifications preferred.
- Sales or customer-facing experience and/or experience of working in other functions preferred.
- Understands the market, range of customer and stakeholder needs as well as issues related to the therapy area, the healthcare environment and evolving landscape.
- Knowledge of the pharmaceutical industry business, policies, and procedures.
- Ability to apply strong patient empathy and understandings of customer needs when developing tailored messages and materials.
- Knowledge of basic marketing skills and principles for conducting market research.
- Knowledge of basic marketing skills and principles for conducting market research.
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