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About AbbVie

AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at Follow @abbvie on Twitter, Facebook, Instagram, YouTube and LinkedIn.

Brand Specialist

Primary Istanbul, Turkey Req ID R00077851 Category Marketing Division AbbVie

.Reporting to Marketing Manager, the incumbent will be responsible to;

Support developing long term and annual Brand/Commercial strategies and tactical plans including pre-marketing period, defining specific timelines, budgets and stakeholder responsibilities, aligned with Brand planning process and Brand Team direction
Diagnose and analyze brand, market and competitors through gathering customer insights and competitive information; identifying drivers and refining segmentation according to customer needs.
Coordinate the development of sales objectives, strategies, in field team materials, advertising, promotion program and market research activities and ensure their execution.
Implement tactical plans, communicate clearly and propose responsibilities allocation to cross-functional team members and in-field team
Maintain an up-to-date understanding of customer perspectives through regular engagement with related stakeholders as appropriate (e.g. in-field visits, remote engagement)

Bachelor’s degree, preferably in Business Administration, Economics, Engineering, Science or related fields,
0-2 years of sales or marketing experience,
Demonstrate high level of impact & influence within a matrix environment
Strong analytical & strategic thinking & decision making skills
Excellent KOL management & communication skills
Strong innovation attitude, cognitive flexibility and project orientation
Excellent presentation, planning and organization skills
Good level in written and spoken English
Good command of Office Programs

AbbVie is an equal opportunity employer including disability/vets. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a disabled veteran, recently separated veteran, Armed Forces service medal veteran or active duty wartime or campaign badge veteran or a person’s relationship or association with a protected veteran, including spouses and other family members, or any other protected group status. We will take affirmative action to employ and advance in employment qualified minorities, women, individuals with a disability, disabled veterans, recently separated veterans, Armed Forces service medal veterans or active-duty wartime or campaign badge veterans. The Affirmative Action Plan is available for viewing in the Human Resources office during regular business hours.

Travel: Yes, 50 % of the Time

Job Type: Experienced

Schedule: Full-time

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For Internal Candidates only - Notice of Filing of Labor Condition Application
Equal Employment Opportunity | Reasonable Accommodation